Communications
ClickSend
Reliable cloud SMS delivery for patient communications, managed by ooptify through ClickSend.
ooptify uses ClickSend behind the scenes to deliver automated SMS. There is no separate ClickSend account for your practice to connect or configure: you manage communication templates and triggers in ooptify, and we manage the delivery connection.
Appointment confirmations, updates and reminders, recall campaigns and order-ready notifications are queued by ooptify and handed to ClickSend for carrier delivery. Message activity stays visible in ooptify, alongside provider-neutral usage and delivery reporting.
How it works with ooptify
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Set your SMS templates and automated triggers for each location in ooptify.
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When a confirmation, reminder, recall or order-ready notification is due, ooptify creates and queues the message.
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ooptify applies the practice identity and required opt-out wording before sending the message securely through ClickSend.
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ClickSend accepts the message for carrier delivery, while ooptify records the message and delivery attempt for your team.
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Cloud SMS usage is billed monthly at $0.10 per SMS segment plus GST; longer messages may use more than one segment.
Why we moved to ClickSend: We tested our own Android-based SMS gateway first. It wasn't reliable enough for the standard we wanted, and automated business messaging over consumer ‘unlimited SMS’ plans sat in a grey area under mobile providers' fair-use policies. That is why we moved to ClickSend for managed cloud delivery.
See ClickSend working inside ooptify
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